River wins important award at the TikTok Awards!

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River made it to the final stage of the category “Crack de Cracks” (Greatest of All). On Tuesday, January 31st, the club won the award at the ceremony held in Mexico City.

The winner was voted for by the TikTok audience and River Plate won the award at the great party celebrated in Mexico. Thus, the club continues to grow and consolidate its leadership in social media, thanks to the work that is being done in the digital area for several years now.

It was the second edition of the TikTok Awards, which are given to the best content creators on the platform. It is worth noting that River is leading in terms of interactions among other clubs from Argentina and is also one of the clubs with the most engagement in the Americas.

River Plate was nominated for the category “Crack de Crack” (Greatest of All), together with various clubs and sports federations from all over the continent.